Sales Strategy
What’s it like to be part of a winning sales culture?
This is Sales Untangled Co-Founder, Martin’s story on sales cultures… “It was the early 90s and the afternoon sun was beating down as I floated on my back in the hotel pool. I vividly remember looking up at the neon hotel sign and thinking: Wow! How did a boy from East Hull end up here:…
Read MoreWhat is your ideal selling style?
Are you having trouble figuring out your ideal selling style? You won’t be on your own if you’re a bit uncomfortable about selling. Let’s be honest, sales has lots of negative connotations. The Hollywood portrayal of sales is always the brash, win-at-all-costs mentality. Think of the Wolf of Wall Street or Richard Gere in Pretty…
Read More5 tips on how to deal with ghosting in sales
There’s something strange in the neighbourhood. Who you gonna call? Ghostbusters! What’s causing the epidemic of ghosting in sales? There was a time when No just meant No. But now No is often replaced with interminable silence. Business owners are increasingly reporting this to us as one of their biggest frustrations in selling. You’re a…
Read MoreHow to create meaningful sales measures
We wrote last month about the importance of sales funnel measures. This month we’re focusing more on sales measures and results. How many sales measures should I have? A question you might want to consider is how many sales measures you should have. We’ve seen everything from one to twenty! We’ve yet to see a…
Read More5 mistakes that lead to unsustainable sales deals
Sustainable selling is something we frequently speak about. Why is that? It’s because sales is a specialism that’s full of people offering quick fixes, which can result in unsustainable sales. Search Google for sales questions and you’ll find plenty of “clever” questions designed to manipulate customers. Not to mention the countless lead gen businesses promising…
Read MoreMoving sales from an artform to a science
Successful selling. Is it about working alongside someone and collaborating on solutions, or is it about getting them to do what you want? Is it about helping them or manipulating them? We hear both of these views and there are believers in both approaches. Nor is it easy to draw the line between these styles.…
Read MoreInfluencing customers without pitching
Why? You might ask ? When it comes to influencing customers without pitching, just think – how many times have you met someone at a networking or business event and been forced to listen to them drone on about how important they are? At what point did you mentally switch off and start looking for…
Read More5 ways to increase sales for 2023
We’re now at that time of year when leaves are tumbling from the trees. Clocks have gone back and you can count the days down to Christmas. It’s not the time to talk about your “beach-ready” body. But it is the time to think about your sales priorities for the new year and how you…
Read MoreWhat’s a sales culture and how do I get one?
Building a strong sales culture is critical to building a successful business. But it’s much easier said than done. Sales culture isn’t really about sales; it comes from a combination of leadership and teamwork. In this blog post, we’re exploring ‘what’s a sales culture and how can you build one in your business?’. Perhaps the…
Read MoreWhat’s Customer Lifetime Value and why is it important?
Sometimes, companies will be all over you when you’re making your initial purchase but will disappear as soon as you’ve made your decision to buy. This may be because they don’t understand the importance of customer lifetime value.
Read MoreHow to attract the right customers for your business
Identifying and attracting the right customers for your business isn’t always an easy task and you’ll often need to make tough choices at both a strategic and operational level to optimise your sales. Remember those grammar tests you were set at school? The ones where you completely changed the meaning of a sentence by emphasising…
Read MoreWhen’s the best time to start selling?
Short answer: The best time was yesterday, so if you’re too late then start today. This is a discussion we’ve heard a few times recently. It’s often asked in the context of a new product or service. Maybe it’s not fully formed or there’s more work required to perfect the offering. Quite naturally this might…
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