92% of business owners have not been trained in selling*
Yet everyone knows that sales revenue is critical in achieving their business dreams
Worse than this, many people actively avoid selling because they are uncomfortable with the pushy selling techniques they’ve experienced as customers. It’s somebody else’s job.
It’s also a recipe for stalled growth.
We’re on a mission to change the world’s perception of sales and to encourage more people to embrace selling.
Work with us and you’ll build a super-charged sales operation that reflects your values and supports your growth ambitions. One that attracts the right customers and one your people believe in. One you can lead with confidence.
Because business and selling is, at its heart, about relationships and trust.
*Internal research
We became a B Corp in 2020 and successfully re-certified with 103 points in early 2023. Being a B Corp is central to our belief that business is about people and planet as much as it’s about profit.
Just imagine the vast potential we can unlock if we build sustainable organisations that focus on doing the right things as well as doing things right.
2025 Impact Report
As a sales consultancy our work best aligns with the UN's Sustainable Development Goal #8: Decent work and economic growth.
We run our business net zero and support the global ambition to limit climate warming to 1.5 degrees, though we do not engage in lobbying or make political donations.
Read our latest Impact Report to discover our key carbon reduction measures and how we're working with our partners and business community to help them drive sustainable growth.
The Team
Martin Knowles
Cyclist. Pianist. Traveller.
Martin has held senior Sales positions in consumer organisations such as PepsiCo, Reckitt Benckiser and the BBC and healthcare businesses including GlaxoSmithKline, Novartis and Sanofi.
He obsesses about customers and consumers and helps focus businesses on maximising value from their key customer relationships.
As a widely experienced sales director he leads on strategy, numbers, spreadsheets and organisation design. And cake.
Lynne Kennedy
Hiker. Gardener. Explorer.
Lynne worked for international businesses including Mars, Boots and De La Rue before striking out on her own two decades ago.
Her speciality is training, coaching and sales consulting. With an instinct for business relationships she can unpick tangled teams and processes, rewiring the business in a way that motivates individuals and inspires improved performance.
She leads on story-telling, people and pictures. Accompanied by Haribo and cups of tea.
We know you have lots of options for improving your business growth… so here are 3 reasons our clients love us:
Expertise
You receive a rounded view of the whole sales environment. Our breadth of sector experience and seniority of roles means we prioritise solutions that don’t cause problems elsewhere in your business.
Personality
We don’t take ourselves too seriously and we make it feel like we’ve always been part of your team. Sales and leadership resources are often dry, which is why you’ll find that all our materials and programmes are consciously constructed in an engaging and interactive way.
Durability
You get business solutions that are strategic, insightful and tailored to your specific business needs. We want our solutions to last over the long-term, so we deliver them in a straightforward way that means you and your team will be able to continue implementing them either with or without us.
But don’t just take our word for it...
Explore how we've supported organisations in various sectors to create winning sales teams and excellent leaders:
Sales Case Studies
Leadership Case Studies
Finding people in line with our values has revolutionised our team and been a huge gift of efficiency. We LOVE working with Sales Untangled
David Schluter, M.D. Fluid IT (Certified B Corp)